For every New Zealand business owner

Can customers actually find you? Can AI?

Type your business name. In about ten seconds you get a score out of 100 for your listing, your Google profile and your website, and every single thing holding you back. No login, no email.

80 of those 100 points we check ourselves. You do not have to take our word for any of it, and neither does anyone else.

Cafés? On the list.

Looking for a business instead? Search the directory

Takes about ten seconds. No login, no email, no card.

01We measure it

Your listing, your Google Business Profile and your website, scored against what search engines and AI assistants actually read. Free, and free forever.

02We show you how to fix it

Every red switch comes with the reason it matters, the steps in plain words, and the code written from your own details. Most of them are a fifteen minute job.

03Then we hold you there

Being found is not a job you finish. Every month we re-check the lot, update your listing ourselves as the rules move, and tell you what changed.

What you get for $149 a year

Seven things. All included.

List-It Max is not a badge and it is not a report you read once. It is the seven jobs below, done for your business, for a year. Here is exactly what turns up.

  1. 01
    Your page built for you, from your own website, within minutes of paying.About, hours, phone, logo, services, an FAQ, the map pin. We do the typing and email you what we filled in.
  2. 02
    A live score out of 100 for your listing, and one for your website.Every point is a real, checkable fact. Not a vibe.
  3. 03
    Every fix explained, with the code written for you.Paste it into your site. No web developer. It is generated from your verified listing, so it is right for you specifically.
  4. 04
    A monthly watch across Google, ChatGPT, Claude, Gemini and Perplexity.We run the searches your customers run and tell you who got named. An alert when something slips.
  5. 05
    A do-follow link from a verified NZ directory to your website.Real SEO value the free listing does not carry.
  6. 06
    Recommended across up to ten towns and regions, not one.A Mount Maunganui sparkie shows up for Pāpāmoa, Tauranga and Te Puke too.
  7. 07
    Kept current as the engines change, all year.When Google or OpenAI change what they read, we change your page. This is the reason it renews.

The only tool in New Zealand that checks whether AI recommends you, and has already built the page that fixes it. Every registered NZ business has a page here. Max finishes yours and keeps it that way.

The shift is official

Google’s own tool now scores websites for AI agents.

  • In 2026 Chrome added an “Agentic Browsing” category to Lighthouse, the grading tool behind PageSpeed Insights, next to Performance and SEO.
  • It checks whether an AI agent can read your page, use it, and find what it is looking for. Most NZ small-business sites were never built with that in mind.
  • To be clear about what it is not: Google says there is no special markup that guarantees a spot in AI answers. What helps is the boring stuff done well: facts in plain text, details that agree everywhere, structured data that matches the page. That is exactly what a verified listing gives you.
  • Run your own site through PageSpeed Insights and see the score. It is Google’s number, not ours.
Case study · shared with permission

From invisible to recommended.

Morrie’s Electrical, Raglan. In about a month, a 100% filled List-It listing plus a website dressed for AI took Morrie from word-of-mouth to the name the machines give.

#1
Google result for electrician searches in his patch
97/100
Google PageSpeed score after the tidy-up
1st
name in Google’s AI Overview answer, phone number included

Before: a good sparkie with steady word-of-mouth work, an old slow website, no structured business details anywhere, and nothing that named him when someone asked AI for an electrician in Raglan.

What changed, in one month: his List-It listing was filled to 100% and verified against the NZBN register, and his website was overhauled (the $999 Get AI-Ready pilot): faster, every page legible to machines, business details matching the listing.

After: the capture on the right, taken 2 July 2026. Google’s AI Overview names Morrie’s first, phone number included, and his site is the number one ordinary result.

Done with the help of Bay Web Co and List-It.
Rather have it done for you? The $999 website upgrade →
Straight up: two things changed at once (listing and website), so we cannot tell you how much each one did. Rankings and AI answers also move around. This is what Morrie’s looked like on the date shown.
Google search for an electrician in Raglan: the AI Overview names Morrie's Electrical first with their phone number, and morries-electrical.co.nz is the number one ordinary result
Google · AI Overview + #1 resultcaptured 2 Jul 2026
A classic Kiwi bakery and lunch bar storefront in Auckland, with hot pies in the cabinet and chairs on the footpathAuckland, Aotearoa
We started your page

We started your page. You finish it.

The official NZ register gave us your legal name and your NZBN, and nothing else that matters to a customer. Your hours, your services, your photos, your phone number: only you have those. Adding them takes about five minutes and costs nothing, ever.

free forever · no card · verified against the NZBN register
Your mission control

Being found is not a job you finish. So we keep watching.

This is the dashboard Morrie’s runs on. List-It Max scores your listing and your website out of 100, tells you exactly what each missing point needs, and then keeps watch every month, because the engines change what they read and reward without telling anyone.

  • Step-by-step switches: tips, guides and fixes that take your whole presence green.
  • We keep your listing current: when the engines change what they want, we change the structure of your List-It listing for you. Nothing for you to do.
  • New code when the rules move: we generate it from your verified listing, you paste it into your site. No web developer needed.
  • A monthly report: your score, what changed, and what the engines actually said about you.
List-It MAX
$149/yr +GST
First 14 days free · then about 41c a day · overseas monitoring tools start at US$20 a month, and only watch
list-it.nz/dashboard · your business
Your AI-Ready score
81/100
Every point, a real switch.
Each one you flip makes you easier for AI to read, trust and recommend.
Your listing · the switchboard
Your story is told6/6
Opening hours listed4/4
Website connected6/6
Your services spelled out3/5
Photos show your work0/5
Step-by-step guide

Make your site legible to AI. Paste this into your homepage. We write it from your verified listing:

"@type": "LocalBusiness",
"name": "Your Business",
"areaServed": "Your town, NZ",
"openingHours": "Mo-Fr 07:30-17:00"
Monthly report

What moved, and what the engines said. Every month: your score, your website vitals, and the answers ChatGPT, Claude, Gemini and Perplexity actually gave about you, with dates.

ChatGPTClaudeGeminiPerplexity
Shown: an illustration. We make you readable and verifiable; the engines decide what they say.More about List-It Max →
How it works, in five seconds

Your site looks great. Can AI read it?

What people see
lovely photo, no alt text
Welcome!
📄 menu.pdf
What AI sees
text:“Welcome”
image:unlabelled (no alt text)
menu:menu.pdf — unreadable
address:not found
hours:not found
trade:unclear
schema:none
AI can’t tell what this business is, where it is, or when it’s open. It moves on to one it can read.
A verified listing plus green switches gives the machines structure they can trust.
753,000+
pages already started, including yours
NZBN
every listing straight from the official register
60,000+
finished enough to be found, and climbing
Every
claim human-verified
One thing to do

Your page is already there. It just isn’t finished.

Type your business name. In about ten seconds you’ll see how findable you are right now, and exactly what is missing.

Run the free checkfree no card 10 secondsIt is the same check that started Morrie’s Electrical on the way to being named.
Already know what is missing? Go straight to your page →