— Guides

Getting found by AI, explained in plain English

How ChatGPT, Gemini and Perplexity decide who to recommend, and what a Kiwi business can do about it. Written by the team behind List-It.

A local grocery storefront in Wellington, New Zealand, one of the hundreds of thousands of registered businesses with an NZBN record

12 June 2026

What is the NZBN, and why your register listing matters

Every NZ company already has a New Zealand Business Number and a public register record that banks, suppliers and now AI assistants read. Here is what it is and how to make yours work for you.

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Shops and parked cars along a main street in Nelson, New Zealand, the kind of local businesses people now ask AI assistants to recommend

12 June 2026

How to get your business recommended by ChatGPT in New Zealand

When someone asks ChatGPT or Gemini for the best plumber, cafe or builder in town, somebody gets named. A plain-English guide to how AI picks its answers, and the practical steps a Kiwi business can take to be in them.

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